A Social Media Roadmap to help you take your social media marketing to the next level!
Do you feel frustrated and overwhelmed just thinking about what to post on your social media account? Do you feel like you're wasting your time and effort, posting content that gets very little engagement?
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You are not alone. But this is what sets you apart - you KNOW that social media is an incredible (and free) marketing tool that you have not been using to it's full potential.
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Let me help you get the most out of your social media, so that you can see some real results in your marketing!​
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Social Media is just a buzzword, until you come up with a plan.
_Felicia Lin
Getting Results on Social Media
I've been using social media for the last 5 years for my business and there's one thing that is absolutely crystal clear when it comes to social media. ​
Using social media without a solid comprehensive and well-researched plan is a complete waste of time!
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​By having a robust and comprehensive social media plan in place, you can stay consistent, increase your brand's awareness and visibility, generate more leads into your business and build more authentic relationships with your audience. ​
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This is for you if you are looking for tangible results, but you need need direction and guidance on how to plan your content, engage with your audience, and generate more leads into your business.
What's is a Social Media Strategy?
I will work closely with you and your team to deliver a Social media Strategy that is aligned with your business and marketing goals.
The Strategy will include:
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Setting your marketing goals & KPIs
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Creating your audience persona
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Competitor analysis
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Platform specific recommendations
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Developing a content marketing plan
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Brand voice guidance
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Hashtags and keywords research
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Influencer outreach plan (if relevant)
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Tracking performance targets
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The Strategy covers one platform and will be delivered as a PDF document.
How Does It Work?
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I'll send you the Pre-Strategy Questionnaire
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I will then create a bespoke strategy for your business
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You'll receive the PDF documents within 14 days
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I'll follow up with a strategy walkthrough call
What's Included?
Here is an overview of the deliverables included in this service:
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A bespoke and comprehensive Social Media Strategy (in PDF)
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30 Days Content Planner (on Canva)
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Brand Voice Guide (in PDF)
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30 minutes Strategy Walkthrough Call (over Zoom)​
Please note that the Strategy covers up to two platforms, but you have the option to add additional platforms.